We use Google Analytics cookies to collect information about how visitors use our website. These cookies collect information in the aggregate to give us insight into how our website is being used. We anonymize IP addresses in Google Analytics, and the anonymized data is transmitted to and stored by Google on servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
We also use a marketing database management program that deploys a cookie when a user interacts with a marketing communication, such as marketing email or marketing-based landing page on our website. This cookie collects personal information such as your name, which pages you visit on our website, your history arriving at our website, your purchases from the IAPP, and the like. Collected inforatmion is used to evaluate the effectiveness of our marketing campaigns or to provide better targeting for marketing.